市场营销学

Our Marketing MSc gives you all the key skills and knowledge you need to excel in high level marketing positions. There are countless marketing agencies and in-house corporate marketing teams across the world, so you will have far-reaching career opportunities.

The skills you will learn can be applied across all businesses, so your ambitions don't have to be limited to a particular sector. Our core modules cover all the essential elements required by professional marketers. You can select optional modules that reflect your personal career goals and interests, enabling you to gain specialist knowledge of areas including branding, digital marketing and b2b marketing.

As our course is accredited by the Chartered Institute of Marketing (CIM) it is mapped against their assessments of the industry’s needs. You can complete the CIM Diploma in Professional Marketing alongside your MSc studies at no extra cost, which means that you'll graduate with two internationally recognised professional qualifications.

This is a conversion course which is not designed for students with an extensive background in marketing. If your undergraduate degree contains modules with a marketing focus, please be aware that it is highly likely there will be overlap with your prior study. This should be considered carefully before applying