战略营销

The Strategic Marketing degree at Swansea University will give you
the foundation for a successful career. You’ll develop high-level
marketing and strategy skills, with a critical understanding of current
issues and challenges in an industry that is constantly evolving.You’ll also gain a strong grounding in both the practical and
theoretical aspects of contemporary marketing, including an in-depth
understanding and appreciation of relevant ethical issues and social
responsibility; arming you with the skills and tools that will allow you
to play a valuable part in delivering a sustainable, inclusive and
innovative future economy.On completion of the taught elements of the course you have the
opportunity to complete a work-based marketing project, allowing you to
apply the skills and knowledge gained to a real life situation.